Introduction
Why do psi effects seem to vanish just when they become popular? Why did spoon bending fade after Uri Geller was publicly scrutinised? Why are we seeing amazing results in Psi Games and seeing-without-eyes communities—but also feeling a tension as they spread through social media?
The answer may lie in one simple but profound equation from the Model of Pragmatic Information (MPI):
Effect Size × Measurement ≤ Pragmatic Information (Entanglement)
This equation holds the key to understanding why non-local consciousness effects appear, why they vanish, and how we can create the conditions for them to flourish without accidentally collapsing them.
The MPI Equation, Explained
Let’s unpack each part:
- Effect Size: How strong or visible the psi effect is. Think of spoon bending, successful precognition, synchronicities, or mind-matter correlations.
- Measurement: How much the effect is observed, documented, analysed, or shown to others. This includes cameras, scientific tests, or public demonstrations.
- Pragmatic Information (Entanglement): Pragmatic information is the meaning of information measured by its action on a system, meaning that makes a difference. A message counts as meaningful to a person or device if it actually changes how that system behaves. That kind of meaning shows up when there’s the right mix of something familiar (confirmation) and something new (novelty)—like a joke that only works if you understand the language and it still surprises you.
In short:
The more you try to measure or prove the effect, the more entanglement you need to support it. Otherwise, the effect diminishes.
Psi doesn’t work like a signal or a force. It arises from coherent systems, and when you step outside the system to observe it too much, it diminishes. The effect may express itself in another way to avoid observation, or just disappear.
Why This Matters Right Now
We’re entering a cultural moment where psi phenomena are becoming more visible:
- The Telepathy Tapes podcast brought mainstream attention to the idea of telepathic communication.
- Dan Brown’s novel The Secret of Secrets introduces psi and non-local effects to a global audience.
- Social media is full of people experimenting with blindfold seeing, PK wheels (Eggli wheels), and Psi Games.
This is good news. When more people become curious, open, or even playful about these phenomena, the overall system of coherence expands. That means we can measure more, document more, and share more without collapsing the effects.
But there’s a risk.
The Visibility Trap: When Measurement Outpaces Meaning
As popularity increases, so does the urge to document, prove, and broadcast:
- More tests.
- More pressure to perform.
- More skeptical observers.
If the growth in measurement starts to outpace the growth in meaningful coherence, effect size will drop.
This is exactly what happened in the wake of the Geller era. As public scrutiny and skeptical measurement ramped up, the collective coherence around psi began to fragment. The system broke down. It was also trying to use psi for entertainment which is not very meaningful information and therefore requires higher confirmation to balance the equation and maintain the effect size.
As the effects started to diminish, Geller started to add in a few tricks, which he then got caught at – reinforcing the downward spiral. What was once a cultural moment of belief and curiosity became a battleground of proof and debunking. And the effects—predictably—disappeared.
So What Can We Do?
We don’t need to hide psi. But we do need to understand the dance between measurement, effect, and meaning.
Here’s how to work with the MPI equation wisely:
Grow the system of coherence.
- Share stories, build community, evoke curiosity.
- Create safe, emotionally engaged spaces for exploration
Use ritual, intention, and symbolic framing to deepen coherence.
- Psi effects emerge in systems rich with meaning.
Be mindful with measurement.
- Don’t rush to prove. Let experiences unfold.
- Trust personal and shared experiences more than constant testing.
Increase the complexity of the system.
- Add more elements to the entanglement, increasing the meaningful pragmatic information.
Increase the autonomy of the system.
- Make things less predictable, give the system more degrees of freedom, reducing reliability.
Provide many possible outlets for the effects.
- Enable the effects to show up in many different ways, increasing the novelty present in the system.
Build a history of events.
- Having a continuum of events produces higher effects, as long as there remains enough novelty in each event.
Balance the equation.
- Let culture-wide openness act as your container.
- Bringing more into the system means less has to be communicated outside of it.
The Future: Wyrd as the Norm
If we do this well, something powerful happens. As more people are initiated into the possibility of non-local consciousness—not just intellectually, but experientially—the container of entanglement grows. That means:
- Stronger effects.
- More reliable documentation.
- A shift in culture where the psi becomes normal.
It reduces the need for perfect proof within the system to communicate outside of the system, because more people are already inside it. The shared context becomes the stabiliser.
So as we play, share, and explore the edges of what consciousness can do—let’s do it with awareness. The Wyrd isn’t just strange. It’s a dynamic balance.
And how we hold it, together, will shape what becomes possible next.